AI is making people speed-run Dunning–Kruger
How cheap, fast AI-assisted launches can hide bad assumptions and break the feedback loop that helps us learn.
I design digital products. I also write, speak, mentor and perform stand-up. That is the work. Life happens in between.
I’m Tom. This is a record of things I have made, said and learned—not an attempt to turn the rest of my life into content.
London is home. The work takes me further.A little about me
On stage
A useful idea stays with you. A good laugh helps it get there.
Talks and stand-up
My story
I chewed my first crayon in kindergarten. The design career came a little later.
Read my story
ProductsI help companies work out what’s worth building—and bring it to life. UNICEF, Techstars, Toptal, StuRents, VIOOH, the Croatian Ministry of Culture and Media, and others.More about the work
Mentoring and workshops
Sometimes the next step starts with a better conversation.
For teams and one to one
Working for yourself teaches you plenty. Some of it the expensive way.
The book
Counting what remains
A meditation on the only currency we have.
- A month of my life sold for fifty dollars.
- A last conversation I didn’t know was one.
- A count of my remaining summers that fits on a Post-it.
Those are some of the experiences behind this book. I can give you the conclusion in a few sentences. The book tells the longer story of getting there.
I’ll tell you how it endsComing soon in hardcover, paperback, Kindle and audiobook.
From the notebook
All 85 articles
Good designers became more valuable because of AI
Building faster does not replace understanding the people who will actually use a product.
Corporate jargon, responsibility avoidance, and honesty
How management jargon and avoided conversations can leave teams carrying the cost of bad decisions.
Say hello.
A product to build, a room to inspire, or a question worth talking through? Tell me what’s on your mind.